CEO / Executive Transitions
You Need a Smart, Experienced Partner
CEO transitions are on the rise — both planned and unplanned. However, the magnitude and duration of that impact depends largely on measures taken by boards and executive teams in the months leading up to, during, and following the change.
Alpha views every executive transition as a window to define a “new corporate narrative” for all of your key stakeholders. This is particularly true among employees and for your investor audience during these rapidly evolving macroeconomic times.
The Alpha team will work with you to communicate leadership changes with an eye toward reassuring and motivating employees, investors, customers, policymakers, regulators, and others in support of your brand and business.
During the critical first 100 days of new leadership, we help you plan and communicate your new leaders’ vision for the business and strategic plans for achieving that vision. Then, we support your leaders as they transition from the initial honeymoon period toward long-term action.
Ryan Gwillim, Chief Financial Officer
Brunswick Corporation
CEO Transition: Repositioning Perception Amidst a Corporate Transformation
CEO Turnover Remains a Hot Topic : Five Imperatives to Manage Credibility through CEO Change
WHY ALPHA?
We See the Opportunity in New Leadership
With a change in leadership, it’s vital to consider all audiences. CEO transitions draw increased attention and scrutiny from investors, customers, trade and business media, regulators and policy influencers at both the state and federal levels, and – perhaps most importantly – from employees. Each audience will have its own concerns and expectations. We can work with you to communicate effectively across this spectrum.
Alpha's Process Ensures That ALL Messaging & Materials are Ready as
Functional Leaders are Brought Over the Wall
