Perception Studies

Transparent and Customized for Every Client

Alpha IR’s Perception Studies allow our clients to understand how they are perceived by the Street so that they can communicate more effectively and improve accountability, relationships, and ultimately, valuation.

Alpha IR conducts comprehensive perception studies on a daily basis for its clients. Our leaders have delivered in excess of 400 perception studies over the last two decades. In the last twelve months, we’ve had over 500 conversations with the Street. This depth of experience allows us to reveal if our clients' messaging is being heard, understood and embraced by investors.

Our perception work never stops for our partnership/retainer clients as we are always in close contact with the Street, looking for opportunities on their behalf. Our buy-side knowledge and blended approach (both qualitative and quantitative) makes our perception work the best in the industry.


Our studies are designed to educate, enhance and guide our client’s go-forward IR efforts by providing actionable feedback and candid strategic counsel that will
ensure that your future messaging and materials truly resonate with your core investor audience moving forward.


Each and every perception call is made in-house, by our experienced associates who consult with clients every day to help them build efficient and impactful IR programs.


Our surveys are not anonymous. We offer full transparency into who we are calling
and look to achieve a truly balanced set of influential Wall Street participants.


Wall Street analysts are too busy to answer quantitative surveys. Therefore, each of our perception studies is tailored to our client’s particular strategic issues and needs.

Board Ready

You’ll receive full transcriptions of each of our calls, as well as board quality materials that will help unify your executive team and better align your go-forward IR program.