Alpha IR Defined
True IR Experts
We chose the moniker Alpha as it symbolizes our direct relationship and understanding of our clients’ primary IR stakeholder, the institutional investor. Buy-side investors are said to be constantly “seeking alpha” in their quest to beat the market. In our role as IR consultants we use our research, communication and visibility tools to help our clients better understand the buy-side and their motivations. What better way to do that than to start with the investor’s primary motivation, the pursuit of alpha.